Brazilian giants Sao Paulo FC have decided to ink a new kit deal with New Balance that will make the latter their new uniform partners beginning 2024. Sao Paulo are currently with Adidas, who replaced Under Armour back in 2018.
The Sao Paulo NB deal has apparently been signed till 2027 and their new shirt, made by NB’s Brazilian partners (New Brasil Artigos Esportivos LTDA) is expected to be launched soon.
Sao Paulo had a disappointing 2023 league season, finishing 11th (15 points behind winners Palmeiras), but qualified for the Copa Libertadores as a result of their Brazilian Cup triumph.
This is the new Cardiff City kit 2023/24, Cardiff’s new home shirt for the upcoming EFL Championship season. Made by New Balance, the new CCFC 2023-2024 jersey was officially unveiled on 19 June, 2023.
Cardiff had a forgettable 22/23 season, finishing just one spot above the relegation zone. They picked up 49 points from 46 games, and had the second worst goal scoring record in the league after bottom of the table Wigan.
The new home kit is predominantly blue, as you’d expect from the Bluebirds, with Visit Malaysia as primary shirt sponsors.
AS Roma have today (April 29, 2023) opted to wear SPQR on their jersey instead of the logo of regular shirt sponsor Digitalbits. The Roma SPQR jersey was first used by the Giallorossi in their game against AC Milan at the Olimpico.
The regular shirt sponsor defaulted in payments, which resulted in Roma effecting the change. SPQR stands for Senatus PopulusQue Romanus.
Roma could have leapfrogged Milan with a win in this fixture, but it ended in a 1-1 draw, with Tammy Abraham’s 94th minute goal cancelled out by Alexis Saelemakers’ 97th minute equaliser for the Rossoneri.