Here is a look at the value of the shirt contracts Italian Serie A clubs have with their respective kit makers for the 2019/20 campaign. The figures below show the value of the deal in euros per season plus the year the association began and the end year of the kit contract.
Who has the biggest kit deal in Serie A in 19/20?
Not surprisingly, it is Juventus, whose kit contract with Adidas is worth a whopping €51m (51 million euros) per season. Juve’s deal with Adidas is more than three times bigger than their nearest competitors- AC Milan, whose deal with Puma is worth €15m a year. Juve are also the only top flight club in Italy with an Adidas deal- no other Serie A outfit wears the three stripes.
Which is the club with the longest existing kit deal in Serie A (for 2019/20)
The club with the longest existing shirt partner is Inter, whose deal with Nike goes back to 1998. There are rumours that the Nerrazzurri will change partners in the near future, but their current contract with Nike (till 2024) is worth €10m a season. Continue reading
This is the new Djurgardens home kit 2020/21, DIF’s new home strip for the upcoming Swedish Allsvenskan season. Made by Adidas, the new DIF football shirt was officially unveiled on May 29, 2020. Djurgardens won the Swedish league title in 2019, their first since 2005, and thus earned a spot in the qualification round of the Champions League. They pipped Malmo and Hammarby to the title by a single point.
The new Djurgardens shirt retains the club’s famous stripes, with the blue getting progressively darker as one moves up the jersey. The stripes go all the way around the back, as can be seen in the pics below. Continue reading
This is what is expected to be the new Arsenal kit 20/21, Arsenal FC’s primary uniform for the upcoming Premier League season. While the kit hasn’t been officially released yet, we’ve been sent pics by a few eagle-eyed readers who’ve seen it for sale in their respective countries, and they do indeed look like the real deal.
Adidas have given a zigzag pattern design to the new Gunners home jersey. The back of the home shirt also has a nice touch on the top, as can be seen in the pics below. Emirates and Fly Rwanda both appear on the jersey as shirt sponsors Continue reading
These are the new Aberdeen kits 2020/21, AFC’s new home and away strips for the upcoming Scottish Premiership season. Made by Adidas, the new Dons uniforms were officially unveiled on 21 May, 2020 by the club.
The early cancellation of the league due to the Coronavirus pandemic meant that Aberdeen finished fourth in the table, behind Celtic, Rangers and Motherwell.
The new Dons home kit takes inspiration from the club’s uniforms worn in the late 1950’s and early 60’s (the period between 1958-64 to be more precise), and features a white collar and cuffs.
The new away top is predominantly white with a black and gold central stripe. Saltire Energy remain principal shirt sponsors for both Dons kits, as can be seen in the pics below. The change kit will be paired with black shorts and socks. Continue reading