Category Archives: English Premier League

Liverpool and New Balance in court wrangle over potential new Nike deal

Liverpool have confirmed that current kit partners New Balance have opened a legal dispute against the club. Although the Reds chose not to reveal further details, it is believed that the case pertains to their potential new deal with Nike.

The Reds’ current deal with New Balance ends at the end of the 19/20 season and they’ve reportedly been in negotiations with Nike, who are ready to strike a deal that rivals Manchester United’s £75m/season one with Adidas.

New Balance, who currently pay the Reds somewhere around £50m have a matching clause in their contract, and are ready to match Nike’s bid, but Liverpool believe that the latter’s superior distribution network makes them a more attractive kit partner.

Liverpool are probably at their strongest commercial position this decade, following their Champions League triumph last season. They’ve won six out of six in the new Premier League season and are already five points ahead of rivals Man City, who pipped them to the crown in 18/19.

Green Villa Third Kit 19-20

Green AVFC Third Shirt 2019-2020 | Kappa Aston Villa New 3rd Jersey 19-20

This is the new Aston Villa third kit 2019/20, AVFC’s new second alternate strip for the upcoming Premier League season. Made by Kappa, the new Villa third shirt was officially unveiled earlier this week, and will make its on-field debut next month when the Midlands outfit take on reigning league champions Manchester City.

The green, black and red shirt takes inspiration from Villa’s alternate strips from the mid 90’s (93/94 and 94/95) and has been released with the tagline “Made for Icons, Modelled by Icons”. Former Villa players like Gordon Cowans, Shaun Teale, Tony Daley, Ian Taylor and Bryan Small took part in the launch. Continue reading

CFC Third Kit 19-20

Blues to debut black third uniform against Lille

This is the new Chelsea third kit 2019/20, CFC’s new second alternate strip for the upcoming Champions League and Premier League season. Made by Nike, the new CFC third kit was released earlier this month and like other Nike third kits, takes inspiration from the club’s uniforms from the 90’s.

This predominantly black jersey with orange elements will first see action when Chelsea travel to Lille to take on LOSC in the Champions League next month. The Blues’ UCL group consists of last year’s semi-finalists Ajax and Spanish outfit Valencia in addition to Christophe Galtier’s men. Continue reading

New LFC Away Jersey 19-20

Liverpool’s new alternate uniforms for the 19/20 season- White away & Phantom Black Third

Here are Liverpool’s alternate uniforms for the 2019/20 Premier League season, and they could also be the last kits produced for the Reds by current manufacturers New Balance if rumours of a new deal with Nike prove true. The NB period has been a relatively successful one for Liverpool, with the club developing into a stronger force, both on the European and domestic fronts. They won the Champions League in 2018/19, and would’ve probably also ended up winning the league had it not been for an unbelievable late run from Pep Guardiola’s Man City. Continue reading

New WHUFC Kit 2019-20

New West Ham Jerseys 2019-2020 | Umbro & WHUFC unveil 1980 inspired kit

These are the new West Ham kits 2019/20, WHUFC’s new home and away strips for the upcoming Premier League season. Made by Umbro, the new uniforms were officially unveiled on May 30, 2019. As mentioned by us, the kits- the white away one in particular, are a nod to the 1980 FA Cup winning side. The Double Diamond brand inked a contract extension with the Hammers earlier this month, taking them till the summer of 2023.

The new strips have been launched by Umbro using the slogan- “Then. Now. Forever. Inspired by the Class of 1980”

The club have also unveiled two goalkeeper shirts- one green (home) and yellow (away) that will be worn by Lukas Fabianski under the sticks. Continue reading