BCFC Nike Deal

New Birmingham City Nike Kit Deal | 4 year contract to replace Adidas as BCFC shirt partners

Birmingham City have announced a new kit deal with Nike that will see the latter (via Just Sport) replace German giants Adidas as the club’s new technical partners. The BCFC Nike kit deal is for a period of four years beginning the 2020/21 season meaning it will cover the 20/21, 21/22, 22/23 and 23/24 seasons.

Blues have had several different kit partners over the last decade. Chinese firm Xtep came on board in 2010 on a five year deal, but that contract was terminated in 2012. Diadora were then the club’s shirt makers for the 12/13 and 13/14 seasons, and BCFC sported the Carbrini logo in 2014/15 and 2015/16 before the club reached an agreement with Adidas in the summer of 2016. Like the new Nike contract, the Adidas deal was also for a period of four years.

This is the first time in their history that Birmingham will be wearing Nike made uniforms. Only one club in the 2019/20 Championship wore Nike, and that was Preston North End.

BCFC Nike Deal

2 thoughts on “New Birmingham City Nike Kit Deal | 4 year contract to replace Adidas as BCFC shirt partners

  1. Sean

    Just hope they get some nice kits and not teamwear templates, but I think it’ll be the latter.

  2. Ab

    Adidas really didn’t live up to expectations in this tenure. Lots of nostalgic fans, especially those who liked the 70s and 80s, would’ve expected better.

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