This is the new OB soccer jersey 2018/19, Odense Bold Klub’s new home shirt for the upcoming Danish Superliga season. Made by Hummel, the new OBDK home shirt was officially unveiled on 1 June, 2018. After a little over a decade and a half, the shirt will see a new major sponsor with Albani replacing Carlsberg on the front of the jersey Continue reading
This is the new Freiburg home kit 2018/19, SC Freiburg’s new home strip for the upcoming Bundesliga season. The club narrowly survived relegation in 2017/18, securing a crucial 2-0 win over Augsburg on the final day of the season to preserve their top flight status.
The new Freiburg home shirt, made by Hummel, features a striped design this time around, with black detailing on the neck, sleeves and sides. 1904, the year in which the club was founded, appears on the back of the jersey,
Dairy brand Schwarzwaldmilch remain principal front of the shirt sponsors, with energy supplier Badenova, who inked a partnership deal earlier this year, appearing on the sleeves. Continue reading
These are the new Denmark World Cup kits 2018, the Danish national football team’s new home and away shirts for WC 2018 in Russia. Made by Hummel, the new Danish 2018/19 jerseys were officially unveiled on May 15, 2018. The Danes are in Group C for the World Cup along with Peru, France and Australia.
Both the home and white away shirt pay tribute to the Royal Danish Life Guards, with the design on the front drawing inspiration from the latter’s uniform. The phrase “En del af noget Større”, meaning “A part of something bigger” can also been seen on the shirt.
White shorts and predominantly red socks complete the new home kit, with the colours reversed (red shorts and white socks) for the alternate uniform. Continue reading
This is the new FC Utrecht shirt 2018/19, Utrecht’s new home jersey for the upcoming Dutch Eredivisie season. Made by Hummel, the kit, which sees the return of the diagonal, originally debuted last weekend against VVV Venlo. The sponsor integration on the old shirt came in for a lot of flak and FCU fans began a petition online to change the design. Their pleas were heard, with the club officially unveiling a new design that featured better sponsor integration.
Utrecht finished 5th in the regular season and are currently in the playoffs along with ADO, Heerenveen and Vitesse to determine who takes the Europa League second qualifying round spot.
Hummel of course are the rumoured new kit partners for Rangers and will also produce uniforms for Middlesbrough in 2018/19. Continue reading
League One outfit Fleetwood Town have today (April 18, 2018) announced that Danish company Hummel will be their new kit suppliers. The new kit deal means the end of FTFC’s existing partnership with Puma (Genesis Sports) that began back in the 2013/14 season.
The duration of the contract was not announced but Hummel’s deal with Boro, also announced earlier this month, was for a period of five seasons and FTFC have said that their deal is also a “long term one”. There has also been talk of Scottish giants Rangers (also outfitted by Puma) moving to Hummel beginning 18/19.
On the same day, Fleetwood also announced that Joey Barton would be their new head coach beginning the 2018/19 season. Continue reading
Click here to see the new Boro Hummel tops 2018-19
Championship outfit Middlesbrough have announced a new kit deal with Hummel that will see the Teessiders outfitted by the Danish company for a period of five years beginning the 2018/19 season. The new Hummel Boro deal brings to an end Adidas’ current association with the club, which began in 2009.
Hummel last made shirts for Boro in the mid 1980’s, with the 1986/87 squad the last one to wear Hummel uniforms.
At the time of writing, Boro are still very much alive in the race for promotion to the Premier League next season.
Hummel currently supply jerseys to the likes of Charlton, FC Utrecht and the Danish national football team. Continue reading
This is the new Charlton away kit 2017/18, CAFC’s new alternate strip for the upcoming League One season. This new CAFC jersey is the first to be made by Hummel as part of the Danish firm’s new five year agreement with the Addicks, and was officially unveiled on 18 July, 2017. It was first worn in their pre-season game against Dover last night, which they won 2-0 Continue reading