English League Two club Southend United’s new home kit for the 10/11 season has been officially unveiled by the club. Nike have designed a navy coloured home shirt for the club and the design of the shirt is the same as the one the Brazilian national team will be wearing at this summer’s football World Cup.

Southend United were in League One last season, but were relegated following their 23rd place finish.

Insureandgo are the kit sponsors. Supporters interested in buying the new Southend kit can place their pre-orders by calling the club shop on 01702 351117.