This is the new AFC Bournemouth kit 2022/23, AFCB’s new home strip for the upcoming Premier League season. Made by Umbro, the new AFCB 22/23 kit was officially unveiled on 6 July, 2022 by the club. The Cherries earned automatic promotion from the Championship by finishing second in the league behind Fulham.
The new AFCB home jersey features a zigzag stripe design, a retro nod to the stadium’s architectural pillars. The zigzag design extends to the reverse of the shirt too, with “AFCB” seen on the upper part. It will be paired with predominantly black shorts and red socks.
There is a new primary shirt sponsor for AFCB in the form of Dafabet, who replace MSP Capital on the front after inking a two year deal.
Just looking at the shirt gives me a headache, but a thumbs up to Umbro for attempting something very different on a home kit.
Interesting that the design goes around the back given that Bournemouth are now in the Prem.