This is the new Real Betis special jersey 2020, a limited edition shirt designed by the club’s fans to honour health workers during the Coronavirus pandemic. The Kappa manufactured kit will be worn by the players when they take on Celta Vigo in La Liga tomorrow on the road. There have been other similar efforts in La Liga- for example, this special Leganes kit that was worn against Barca.
The special green jersey features a graphic design on the front with triangles (a nod to the Estadio Benito Vilamarin) and has the words “Heroes Beticos” on the front, as can be seen in the pics below. Continue reading
Here is a look at the value of the shirt contracts Italian Serie A clubs have with their respective kit makers for the 2019/20 campaign. The figures below show the value of the deal in euros per season plus the year the association began and the end year of the kit contract.
Who has the biggest kit deal in Serie A in 19/20?
Not surprisingly, it is Juventus, whose kit contract with Adidas is worth a whopping €51m (51 million euros) per season. Juve’s deal with Adidas is more than three times bigger than their nearest competitors- AC Milan, whose deal with Puma is worth €15m a year. Juve are also the only top flight club in Italy with an Adidas deal- no other Serie A outfit wears the three stripes.
Which is the club with the longest existing kit deal in Serie A (for 2019/20)
The club with the longest existing shirt partner is Inter, whose deal with Nike goes back to 1998. There are rumours that the Nerrazzurri will change partners in the near future, but their current contract with Nike (till 2024) is worth €10m a season. Continue reading
These are the new IFK Goteborg kits 2020, Swedish Allsvenskan side Gothenburg’s new home and alternate jerseys for the upcoming league season. The new Goteborg shirts are the first to be made by Craft Sportswear after the latter inked a six year deal to replace Kappa, who had been the club’s kit partners for four seasons between 2016 and 2019.
Gothenburg finished 7th in the 2019 edition of the Allsvenskan. The striped blue and white top, as you’d expect for the Blavitt, is the club’s 2020 home shirt, with yellow and another navy jersey set to serve as the club’s alternate uniforms (away and third). IFK, as you might be aware, are the only Nordic club to win a major continental competition, having triumphed twice in the UEFA Cup back in the 1980’s.
Swedish construction company Serneke are the primary shirt sponsors, as can be seen in the pictures below. Continue reading