This is the new Eintracht Frankfurt shirt 2017/18, Eintracht’s new home jersey for the upcoming Bundesliga season. Made by Nike, the new SGE kit was officially unveiled on June 23, 2017.
The club also unveiled a new major shirt sponsor, with US job search engine Indeed taking over from local brewery Krombacher after inking a three year contract. Indeed will apparently be paying Eintracht close to 6.3 million euros a year to appear on the front of their jerseys, a marginal increase over the previous deal with the Kreuztal based brewery.
Frankfurt finished 11th in the 2016/17 Bundesliga season with 42 points, a bit of a disappointment after how they performed in the middle third of the season. They were as high as 3rd in Round 20, but faded away, and eventually finished six off a European spot.
The shirt is predominantly white with thin black stripes, complete with white shorts and socks.
Not a bad effort.
If they need a new manager (or some new players!), they know who to turn to 😉