This is the new IFK Goteborg shirt 2018, IFKGBG’s new home kit for the upcoming Allsvenskan season. Gothenburg, one of Sweden’s most popular clubs, finished a poor 10th last season and will be hoping for a better show in 2018. The new Gothenburg kit has been made by Kappa (the only Kappa sponsored top flight Swedish team) and was officially launched today (March 14, 2018)
The new Gothenburg shirt 2018-19 retains the club’s traditional blue and white colours and will again be sponsored by Prioritet Finans. The goalkeeper shirt will be a red one, as can be seen in the pics below.
For a club supposed to be one of Sweden’s “big three”, they’ve grossly under performed in the last couple of decades.