Real Madrid are on the verge of signing a record breaking £1b+ kit deal with Adidas that dwarfs all existing deals on the park. Real’s current contract with Adidas expires only in 2020, but they’ve managed to bring the German giants to the negotiating table a good four years in advance, and have agreed a deal worth 140 million euros per year (close to £107m) per year. Over ten seasons, that amounts to well over £1 billion.
How do Real’s rivals stack up? Manchester United’s £75m/year deal (also with Adidas, negotiated in 2014 & starting from 2015-16 season) now seems to pale in comparison. Before United’s deal with Adidas, Arsenal’s £30m/season contract with Puma was the biggest kit deal in UK football.
Real’s bitter rivals Barcelona are with Nike, and earn somewhere around £24m per season (30m euros +) . However that deal was agreed in the 2007-08 season, and you can be sure that Barca will be keen for a significant hike when the deal expires at the end of the 2017-18 season. If Messrs Messi, Suarez and Neymar are still at the Nou Camp come 2017-18, then the Blaugrana have some real bargaining power at their end.
Juventus switched to Adidas at the beginning of the 2015/16 season, and their deal is worth 139.5 million euros over six seasons (approximately 24 million euros per season)
Earlier this season (April 2015), German Bayern Munich extended their contract with Adidas till 2030. The original deal was till 2020 and Bayern negotiated a 10 year extension worth 90 million euros per season Read more…
This is the new Philly Union home kit 2016, Philadelphia Union’s primary jersey for the new 2016 Major League Soccer season. The club finished second from bottom in the Eastern Conference and third last in the overall standings in 2015, and will be keen improve on last season’s poor showing.
The Adidas stripes move from the shoulder to the side, similar to what the sportswear giant has done for all its major clubs during the 2015/16 season.
The rattlesnake is a key part of the club’s crest and identity, and many parts of this new home kit pay homage to it (probably a bit too much in our opinion!) The golden centre bar on the front, for example, features a snake skin design and has the logos of kit manufacturers Adidas and club sponsors Bimbo.
Bimbo have appeared on the front of the club’s jerseys since 2011 and inked a five year contract extension in 2014 worth $2.3m a season
Fans will get to see the team wearing this uniform for the first time when Philly host New England Revolution next month (March 20). Read more…
This is the new DC United jersey 2016, DC United’s new principal strip for the upcoming MLS season. Made by Adidas, the new strip was officially revealed on February 6, 2016.
This is the first new jersey from D.C with the new crest following the club’s decision to opt for a branding change late last year. The eagle from the previous logo remains, but there is a change of direction, with its head now turned right instead of left. However the soccer ball and the golden star have disappeared, making way for the stars from the District of Columbia flag.
The predominantly black shirt has the traditional Adidas stripes in red, but at the sides instead of the shoulders. The back of the neck features silhouettes of U.S. Capitol, Washington Monument, Lincoln Memorial and Jefferson Monument, all important buildings in DC’s history. Read more…
After four decades with Adidas, German Bundesliga club Bayer 04 will have a new kit partner next season in the form of Jako. The new Jako Bayer Leverkusen shirt deal is for an initial period of 2 years, beginning the 2016/17 season, with the option of extending it by a year built into the contract.
Jako already outfit several teams in Germany- Hannover, Darmstadt and Karlsuher SC to name a few, but Leverkusen will be their biggest club by some margin, unlike Adidas, where the Werkself were below the likes of Real Madrid, Bayern, Juventus and Manchester United in the pecking order. This was also quoted as a key reason for inking the deal by Bayer CEO Michael Stade who said, “Bayer 04 will be for Jako the clear number one among the advertisers – and not one of many”
The new Jako made shirt will feature Read more…
This is the new LA Galaxy home jersey 2016, Los Angeles’ Galaxy’s new principal uniform for the 2016 Major League Soccer season. Made by Adidas, the new LA Galaxy home kit was officially revealed on February 4, 2016 and will be worn by the likes of Ashley Cole (former Arsenal and Chelsea), Steven Gerrard (ex Liverpool), Nigel de Jong (ex Manchester City and AC Milan), Giovani dos Santos (ex Barcelona and Tottenham) this season.
The shirt retains the sash design from previous seasons, but this year, they consist of two bars in the club’s traditional colours. Another unique feature is the single golden star (the only MLS team to have one), incorporated to celebrate Galaxy’s 5 MLS Cup Championship triumphs. Read more…
Sligo Rovers have today (February 4, 2016) unveiled their new home and away kits for the upcoming 2016 League of Ireland season. The new strips, produced by Joma, were launched at the Clarion hotel in Sligo. The new Sligo Rovers 2016 jerseys are the first to be produced by Joma as part of a three season deal they inked with the club to replace previous suppliers Umbro.
Joma’s deal with the BitoRed is also their first ever partnership with a League of Ireland club.
The home shirt is predominantly red and will be paired with white shorts and socks. The colour scheme is reversed for the away kit, which features a white shirt and red shorts and socks. Read more…
This is the new Whitecaps secondary kit 2016, a new alternate uniform for Canadian Major League Soccer outfit Vancouver Whitecaps. Made by Adidas, the new Whitecaps away jersey was officially revealed on February 1, 2016.
The kit takes inspiration from the city’s geography and has been named the “Sea to Sky” jersey by the club.
The shirt begins with dark blue (representing the Pacific) and transforms into sky blue as we move up (thus the theme “Sea to sky”). Read more…
These are the new Albania jerseys 2016/17, the Albanian national team’s new uniforms for Euro 2016 and other international games in the 16/17 season. The strips have been made by Italian firm Macron, with whom the national federation have inked a six year contract running till 2021.
Albania, coached by Gianni de Biasi, made history by qualifying for Euro 2016- their first major football tournament, and pipped the likes of Serbia and Denmark to secure an automatic spot behind group winners Portugal. Their most recognisable player is their veteran skipper Lorik Cana, who has plied his trade for the likes of PSG, Marseille, Sunderland and Lazio in the past and is currently with FC Nantes.
Another noteworthy name is exciting youngster Elseid Hysaj, the Napoli defender, who became his country’s most expensive player following his transfer to Stadio San Paolo
Macron have unveiled three new kits- red home, white away and black third. Read more…